Donna is a long-time blogger and teacherpreneur who contacted me for a total redesign. She was ready to update everything– colors, fonts, logo, and layout. While I have a soft spot for helping brand new TPT sellers and private tutors launch their small businesses, it’s always fun to work with existing content and see it take on a fresh, new look. Her new WordPress TeachersPayTeachers website design provides a way to showcase products, professional development, and informative blog content.
Working with Christi on my new logo and website redesign could not have been easier! Her process is so organized that there was literally no stress around the process at all, and that’s saying a lot. I loved the back-and-forth process for designing the logo, and I’m so pleased with the result. Design is clearly her super power, and everything on the website coordinates so beautifully. When it came to installing the new website, she held my hand every step of the way, explained very technical stuff in a way that I could understand, and patiently answered all of my questions. The only problem now is that I’m obsessed with my new website! Not a bad problem to have.
Donna’s previous homepage was a simple landing page style users could choose to read her blog, learn about her PD sessions, or browse her resources. It also displayed large social media feeds.
For the first draft of website headers, I sent a variety of styles that also stayed within her style requests to narrow down Donna’s vision.
From there, we start to narrow down the header design based on feedback.
By the third draft, we’ve narrowed down fonts and are experimenting with adding in more personality.
Donna found a different whistle clip art that she wanted to try, so we needed an extra round of revisions.
After she picked her favorite layout, I lightened the whistle string and sent coordinating round options. While I like playing with boundaries, Donna preferred the more traditional option 2.
I also made a variety of watermarks.
Her new brand board makes it easy for her to build related graphics.
WordPress TeachersPayTeachers Website Design
After the brand graphics were finalized, it was time to build the new website. Unlike her previous homepage, Donna wanted to add a lot more content to the new design. While she didn’t want a cute design, she did want to play with additional color to make it feel more fun.
We added a new About page to provide more information about Donna’s experience.
The Professional Development page provides more information about both in-person and online options. A contact form makes it easy for teachers and schools to get in touch.
The updated Shop page makes it easy for teachers to choose between classroom resources, Amazon item, her books, and more.
Donna’s blog is full of informative posts.
A separate new Contact page provides a top-level link in her navigation menu to make it easy to reach her in one click.