Pryor had a DIY website built on WordPress.com, but was ready for an easier-to-navigate site and more features. I used her existing brand colors and graphics, but gave her a brand new website. Her professional photos were the perfect touch to personalize the site.
Services Used:
- WordPress.com to Wodpress.org Migration
- WordPress Expanded Package (no logo)
- Woo Starter Store
- Subscriber Library
- Newsletter Start Up
I had built my own website from a basic, free template. But as my needs grew, I needed my website to do more. Christi was recommended and I am beyond thrilled with the whole project! The process was seamless and professional. Christi was always prompt with her replies and provided me with specific answers to my questions. She was patient and collaborative. She offered ideas and paired those beautifully with my requests. Whether you are building a website from scratch or need to update a current website, I highly recommend Christi!
Before
First, here’s a look at the WordPress.com website. The previous theme was primarily a blog, so it displayed a navigation menu bar and then recent posts. This left many missed opportunities for directing traffic and converting visitors to subscribers or customers.
Tutor Website Homepage Design
The new homepage removes the focus from blog posts only and instead encourages visitors to read the blog, but also to shop and subscribe. Testimonials provide social proof.
Additional Tutor Website Pages
Pryor’s photos bring personality and connection to her About page. The page also provides her credibility, encourages users to connect on social media, and offers a way to subscribe.
A simple contact page encourages readers to connect via email or social media.
The Science of Reading resource page offers free videos and resources, but also includes two call to action boxes. These boxes encourage readers to subscribe for access to a larger free resource library.
Tutor Website Store
A simple shop landing page doesn’t overwhelm customers with a ton of options, but instead offers a way to browse by categories at-a-glance. Each category square leads to a product index. Pryor also opted to add a large TPT button while she builds her own store.
Each single product listing provides more information, similar to TPT.
