Audra is a TPT seller who was using a variety of different graphics in her business branding. She hired me to make her TPT branding more consistent while still using the same colors, fonts, and art that felt familiar to her customers.
Services Used:
- Custom Logo Design (plus variations)
Before
Here are some of the looks Audra was using before.
New Brand Design
Audra provided the font list, color list, and commercially-licensed clip art for this project. She wasn’t entirely sure if she wanted to use clipart, her photo, or just have the text stand on its own, so I provided a variety of options in the first draft to help narrow down her vision.
Based on feedback, here is the next set of headers. She opted to purchase 9, 11, and 12.
For the coordinating round marks, Audra wanted an option with the dog clipart to match 11 and photo version to match 12. These were the first drafts.
We experimented with a few different text placements with the dog clipart using the gradient background, as well as few different photo options.
Final Brand Design
Now Audra’s new brand marks all coordinate and provide a variety of options for her to mix and match.
