Have you had your blog up and running for a while, but still feel like it takes too much time to publish content? Does it feel overwhelming each time you sit down to write a blog post? What if I told you there is a strategic approach to producing content that can ease the stress? THAT is where batching comes into play. Batching is a process that automates and streamlines your writing process from idea creation to publishing. It can also make creating content more enjoyable!

As a teacher, you probably understand the usefulness of a framework within the classroom. Think about the structure of your classroom. Every day you follow the same routine with lessons, breaks, lunch, recess, etc.

But have you utilized the same consistency in your content production? This is where blog templates and systems come into play.

Learn how to batch blog posts. This strategic approach automates and streamlines your writing process from idea creation to publishing.

Planning Effective Content Batches

Batching blog posts is much faster when you create templates that include your preferred format with hooks, headings, content sections, graphics, and closing calls to action. By formatting these pieces into a flexible template, you’ll save valuable time on each blog post. Creating systems for processing post images helps too.

Blog Post Templates

The layout of your template will vary for each post type whether you’re writing an informative post, listicle, how-to tutorial, podcast summary, etc. Here are some examples:

Listicle Posts

Introduction/Hook: Write an engaging introduction that sets the stage for the listicle topic and captures the reader’s attention.

Consistently Formatted List Items: The main body of the post includes the list items, optionally with a brief description or explanation for each item on the list.

Visual Elements: Incorporate relevant images for a few items on the list to help them stand up and break up text. Infographics or charts to summarize the list are also eye-catching.

Conclusion/Call to Action: End with a brief summary and prompt readers to take a specific action, such as adding their own ideas or exploring related content.

Interview/Expert Q&A Posts

Introduction: Introduce the expert or interviewee, including their credentials and expertise in the relevant field. Also provide a brief overview of the topics that will be covered in the interview.

Q and A Section: Separate each question and answer into its own section with a new heading to make the interview easy to browse.

Additional Commentary: Optionally include your own additional commentary or insights to provide context or further analysis using your own experience.

Conclusion: Summarize the key insights or takeaways from the interview. Provide contact information, social media channels, etc. for the expert to make it easy for your readers to connect.

Podcast Show Notes

Hook: Write a brief introduction with a hook that creates curiosity and interest.

Episode Summary: Provide a paragraph summary of the episode that provides a little more detail than the hook.

Links to Listen: Embed your preferred player, but also include links to list on other platforms.

Bulleted List of Topics Covered in the Episode: Create a list of key topics from the episode. You can optionally include timestamps.

Episode Images: Include any relevant images that will help clarify or extend the podcast episode.

Description of the Podcast and Call to Action: Describe your podcast in general, its purpose, and what to expect from its content. Include a call to action to subscribe for future episodes.

Related Episodes: Include a bulleted list of related episodes they may also enjoy.

With each template, you’re creating a framework that makes it simple to add content and ensures consistency across all similar posts. You can read more about blog post templates and see examples in this website anatomy post.

A website's performance is heavily influenced by how its archive page, category archives, and individual blog post templates are organized.

If you need help creating blog post templates, contact me for a custom quote.

Writing Content for Your Blog Posts

When writing content, the platform you choose for drafting and formatting blog posts is an important decision. Before drafting posts, consider your unique workflow needs.

WordPress Editor: You can write your posts directly into WordPress, but remember to save and backup frequently so no drafts are lost. If you utilize reusable blocks, this is a great option for drafting posts! I recommend “cloning” your post template with the sections already mapped out as your first step. Then you can plug in new content for each post.

Google Docs: An online document editor offers collaborative editing and formatting that easily copy/pastes to WordPress. If you have a VA who helps with post content or editing, this is a great choice for your drafts!

Notebooks: There’s just something about traditional paper and pencil. Whether you’re brainstorming notes in your planner or using a digital note app to track ideas when you’re away from your computer, make sure you have a system in place!

Creating and Processing Images for Your Blog Posts

High-quality media content enhances your posts and strengthens brand recognition. Just like with blog posts, you should be strategic with your media process for efficiency. With these best practices in mind, you can create high-quality media for your posts while also preventing performance slowdowns.

Template

Take advantage of online design tools (like Canva) for templates. You can create reusable templates for your blog post featured images, Pinterest images, social media images, quotes, infographics, etc. The editable sections make it easy to quickly customize post titles, images, and brand colors.

Branding

Keep your branding cohesive by using the same colors, fonts, and styles throughout your posts. Consider adding a subtle watermark, logo, or branded overlay to your images to reinforce your brand identity and prevent unauthorized use. However, ensure that the branding doesn’t distract from the content itself.

Compress

Once your images are finalized, all images should be uploaded at their smallest size (both pixel dimensions and kb size). Large image files can slow down your website’s loading speed, so it’s important to optimize them.

  • Choose the appropriate image format (JPEG for photos, PNG for graphics with transparency) to maintain clarity.
  • Crop and adjust the dimensions of your images to fit your blog post layout using BulkResizePhotos.
  • Use compression tools like TinyPNG to reduce file sizes without sacrificing quality.

SEO

Finally, ensure images contribute to SEO (search engine optimization). Rename files with descriptive keywords separated by hyphens and add concise, descriptive alt text. Not only does alt text help with accessibility, but it can also be read by search engines.

Template Shop

I have a template section in my shop to make creating images even faster! This Instagram square bundle is perfect for creating promotional images on Instagram to go with each blog post.

Use these Canva Instagram post templates to up your Instagram game-- in less time! Includes 100+ Canva templates for 10 post types.

Final Blog Post Touches

Before you hit publish, there are a few necessary final touches. Editing, SEO, and marketing are the final steps to take.

Editing and Proofreading

Always take a break before publishing. Then revisit your post with an eye for editing and proofreading. Use this time to clarify and expand content as needed, as well as check for errors. Grammarly is a free tool to help.

More SEO

Did you know there are 9 elements of a blog post that contribute to ranking in search results? Ensuring each of your posts contains these elements will improve your search results position and the likelihood of receiving organic traffic.

A blog on your website provides a platform for comprehensive content and blog SEO can help with search engine traffic. Learn how here!

One of the key elements for your website rank is internal linking. This is when you join your new post to previously published posts by including links. For example, in this post I’ve linked to several other posts already. Then once THIS post has gone live, I’ll revisit previously published posts to determine which ones would benefit by including links to this one.

Marketing

Once publishing is complete, it’s time to make your audience aware of your new content. The most direct way is by including links to the post in your weekly newsletter email. You can also use social media to promote by sharing snippets that highlight key ideas from the post.

These email marketing tips cover the three basic types of emails all small businesses need to reach new customers and drive more conversions.
25 social media post ideas

This post has more tips for increasing blog post reach.

ways to improve blog post reach

Next Steps

An organized approach to content creation saves you valuable time while publishing quality content. When you create templates and systems that format posts ahead of time, you can focus more on creating quality content during your writing time.

If you need help creating business systems and templates, schedule a strategy session. Once we cover these basics, you’ll find creating content for your posts is much easier!

I also cover systems + productivity, content creation, and tech tutorials in my Teacherpreneur Growth Strategies course!

  • PROVEN SYSTEMS AND ORGANIZATION
  • CONTENT STRATEGY
  • TECH TUTORIALS

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Teacherpreneur Growth Strategies

Learn to increase reach and revenue with this series of mini-courses.

If you’re a teacher or tutor who wants to grow your educational resource store or tutoring business, these mini-courses are for you! The practical tips and examples throughout these marketing courses will leave you ready to take actionable steps that move your business forward. You’ll love this mix of marketing and tech strategies!

“Christi Fultz’s presentation on how to set up a successful homepage was chock full of great information and explained clearly how to increase traffic as well as boost sales. Fantastic!”

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