While a few of my clients have resigned or retired, most of them are full-time classroom teachers who create for TPT or offer private tutoring services in their “spare” time. Some are working toward making their small business their only income, but others want to supplement their teacher income long-term. Whatever your situation is, you deserve major props for juggling it all! Balancing classroom responsibilities, the many needs of an online business, and all of life’s other obligations can leave you feeling overwhelmed and consistently short on time. I’ve been there, done that. With over 15 years as a small business owner, I have fine-tuned these proven strategies to maximize productivity (without burnout!).

Let me show you how to implement six proven strategies for maximizing your time, energy, and focus so you can grow your teacherpreneur business in a productive and sustainable way.

Implement these six proven strategies to maximize productivity so you can grow your teacherpreneur business in a sustainable way.

One of my mini-courses is allll about systems and productivity. When you take this course with me, we’ll explore your overall content strategy and I’ll show you how to get organized so you stay on top of both product creation and marketing for your business. You can learn more about Teacherpreneur Growth Strategies here.

#1 Set Clear Goals and Prioritize Tasks

First of all, I’m going to be completely honest… I’ve never been one to buy into mindset work, manifesting, or even setting a bunch of detailed SMART goals. It’s just not the way my brain works. However, I DO set goals. I have annual targets for income, email list growth, product/service development, number of client projects to complete, etc. I break those targets down into quarterly to-do lists and assess frequently to make sure I’m on track. Those goals inform my business decisions and help me prioritize my time.

I’ve found that most of us in this niche are absolute queens at multi-tasking (it’s one of our superpowers as teachers!). We’re juggling our career, business goals, and often our family obligations too. This desire to “take it all on” can lead to the temptation to do the same in our business. Hear me out though—you don’t need to do all the things in your business and try every new idea or strategy that comes across your screen.

Instead, you need a plan that’s built around your overall business goals. If you want your business to pay you like a business someday, then you can’t treat it as a hobby that you work on occasionally.

Start by mapping out your overarching vision. Identify where you want your business to be in 1 year, 3 years, and 5 years down the road. Then break those goals down into smaller targets. Finally, decide what action you need to take to meet those targets. THOSE are the income-producing activities that you need to spend time on.

For example, your annual goals might include things like:

  • grow your email list by X subscribers
  • add 12 new resources to your store
  • enroll 25 new tutoring students
  • hold three main sales/promos

If those are your goals, then every minute you spend working should directly relate to those tasks. For example, you might decide you need a shiny new logo after you see your bestie’s makeover… but will that logo alone grow your email list? Nope. While a professional logo can help your overall brand appeal, spending time on one should be a careful business decision and not a whim.

#2 Manage Your Time Wisely

With so many competing demands on your calendar between teaching, entrepreneurship, and your personal life, it’s crucial to deliberately schedule dedicated time for working on each aspect of your business. Time blocking (or batching) designates specific windows throughout the week for high-priority tasks, focusing your attention in chunks. You should carefully allocate dedicated work time to each goal to ensure you’re hitting all aspects of your business. It can be tempting to work on the tasks we enjoy the most, so scheduling business hours for specific tasks is important.

For example, if you’re a morning person you might set aside an hour every weekday for product creation while you’re feeling the most creative and fresh. You’ll save easier tasks (like answering customer emails) for an hour after school. Then maybe you’ll spend an hour after dinner on marketing and social media engagement.

If you have several solid hours to work uninterrupted, you can try batching similar tasks together to minimize mental shifts and be more efficient with your time. For example, you might spend a few hours every Monday evening working only on blog content creation. Then you’ll spend shorter blocks of time throughout the week repurposing that long content you created into smaller pieces for social media, email marketing, etc.

No matter how you work best, the goal is to make your business tasks a priority that works around your other commitments instead of your business being an occasional afterthought (that’s a hobby!). When you find ways to guard your schedule, you’ll see your productivity skyrocket!

#3 Leverage Tech to Maximize Productivity

Once you’ve identified your business goals and the time commitment it takes to reach them, you’ll likely need a way to keep everything organized.

For solopreneurs, Google’s suite of tools is perfect (and free!).

  • Google Drive provides a central hub for storing and sharing documents, lesson plans, graphics, and more in folders, sheets, and docs.
  • Calendar keeps your schedule structured across multiple devices. You can also set reminders to email you as deadlines approach.
  • Tasks outline and track project responsibilities in more detail.

Tools like Trello boards can organize tasks by importance and due dates to help you easily visualize where to focus. One of my virtual assistants prefers to use Trello and it works great. You can create different “boards” for various workflows and then categorize tasks into virtual lanes by dragging and dropping. Checklists and due dates add extra layers of clarity. You can even upload attachments and tag teammates.

For team communication, Slack provides a streamlined location with threads that prevent endless email chains from getting lost in your inbox. You can create different channels arranged by project. For example, one channel could be for your social media team and another could be for your blog team. You can also have an “all team” channel for projects that involve everyone.

As your business scales into a larger team, solutions like Monday or Asana offer collaborative workflow management tools. You can assign tasks, set timelines, communicate centrally on each project/task, and check project statuses at a glance.

If you thrive with your paper calendar, use that! Just because there are dozens of tech tools to automate your business, you don’t HAVE to use them. I still love my 12-month paper planner and color-code my business tasks every week. While I use digital Google tools for other aspects of my business, THIS is the one I like best for scheduling. Don’t underestimate Siri, either. I set recurring reminders for weekly and monthly tasks that pop up on my phone notifications.

Automation is also key. The possibilities for saving time and energy are endless—if there’s a task you find yourself repeating over and over, ask yourself if there’s a way to automate it! Schedule social media content through Meet Edgar, Buffer, or Later. Use IFTTT applets to create triggered actions like uploading Dropbox files to Google Drive. Zapier connects thousands of apps to pass data seamlessly between them.

Whichever tech stack you prefer, find tools that work for you and alleviate stressors, not create them.

#4 Delegate Tasks and Seek Support

As a teacherpreneur, your time is precious. Trying to do everything on your own can quickly lead to burnout.

Work with a Virtual Assistant

One effective strategy is to delegate tasks that don’t require your unique expertise. This frees up your schedule to focus on the core aspects of your business that ONLY you can do.

Start by identifying tasks that can be outsourced. Ask yourself:

  • What tasks take up the most time?
  • What tasks do you dread?
  • What tasks are “low level” that could be done by someone with less experience?
  • Who do you know that has the skills you need?

Virtual assistants in our niche can handle every task from scheduling, content creation, social media management, photography, and more. When you offload tasks you don’t enjoy or simply don’t have time for, you can concentrate on higher-level responsibilities that require your personal touch.

For example, I’ve worked as a content strategist for another longstanding TPT team since late 2020. The TPT creator I work with is someone I collaborated with on my previous teacher blog when I was still in the classroom. We were in a networking group together many years ago and she reached out to see if I’d be interested in joining her team when she was looking to expand. With only so many hours in the day between the classroom job and her TPT business, she needed to outsource some tasks. I’m responsible for:

  • managing her annual content calendar
  • organizing her product photos
  • writing and scheduling all Facebook posts on her page and group
  • managing her lead magnets in Meet Edgar
  • writing emails each week
  • writing a monthly sales funnel
  • writing and publishing blog posts with SEO 3 times a month
  • taking care of all sale promotions

While your budget might not allow that much outsourcing, the list should give you a few ideas of smaller tasks you can hire out.

Sometimes you don’t have a choice to do tasks yourself when they’re out of your area of expertise. For example, some of the most popular tasks my clients outsource to me are website creation and email launch support. These are areas where my expertise in digital marketing and website optimization can save my clients valuable time and ensure a professional outcome. They’re also tasks that take longer to learn, so it’s a wise time vs. money investment.

Note: As you delegate tasks, remember to provide clear instructions and establish open communication channels. This will ensure that the work aligns with your vision and meets your standards.

You can visit this post to learn more about working with a virtual assistant.

how to hire a virtual assistant christi fultz

Join a Mastermind

My clients benefit from my years of industry knowledge, but virtual assistants aren’t the only way to collaborate. Whether you decide to delegate tasks or not, it’s always beneficial to join communities or mastermind groups specifically tailored for teacherpreneurs. These niche groups provide support and accountability, allowing you to learn from others’ experiences and gain valuable insights from others who are further along the journey or just do things differently than you.

Sometimes masterminds are free and other times they’re a paid membership (I’m personally in both types). Either way, these groups provide a safe space to share experiences, seek advice, and find accountability partners with like-minded individuals. This sense of community fosters a collaborative environment where everyone benefits from shared knowledge and support.

#5 Maintain Work-Life Balance

While juggling classroom duties and running a teacherpreneur business, it’s easy for the lines between work and personal life to blur. However, maintaining a healthy balance is crucial for your overall well-being and long-term success.

When I was first building my business, it wasn’t unusual for me to come home from teaching and work several hours each afternoon on my business before dinner. Then I’d be back at my laptop for a few more hours after dinner too. Weekends meant I could work almost nonstop. It was a lot. A lot. There was one weekend that my husband found me on the couch working at 5 am when he was on his way to work and I hadn’t been to bed yet because I was determined to finish a project. Oof.

As I learned to be more efficient with my time, I didn’t need to work so many hours. Work will always be there and there’s almost always something you could be doing as a small business owner, but I’ve learned to establish better boundaries. I highly recommend you define specific work hours that still allow you to have time for things like personal activities, hobbies, and relaxation. Then treat these personal slots with the same respect and commitment as you would a scheduled meeting or class.

If you decide to go full-time in your business, it’s equally important to take regular breaks from technology and work-related activities throughout the day. Step away from your desk, go for a short walk, or enjoy a hobby. These mental breaks allow you to recharge, refocus, and maintain a healthy perspective, ultimately boosting your productivity when you return to work.

Remember, your well-being is foundational to your ability to excel as both an educator and an entrepreneur. By setting boundaries and prioritizing self-care, you’ll not only maintain a healthier work-life balance but also cultivate the energy and motivation necessary to serve your students and clients to the best of your abilities.

#6 Seek Continuous Learning and Professional Development

As both an educator and an entrepreneur, a commitment to continuous learning is essential for staying ahead of the curve and providing top-notch value. I attend several workshops, conferences, webinars, or courses each year. Similar to masterminds, these events provide valuable insights, networking opportunities, and inspiration.

The flexibility of digital learning platforms allows you to upskill and acquire new skills at your own pace. That’s why I created my Teacherpreneur Growth Strategies membership. You’ll love this mix of marketing and tech strategies! The practical tips and examples throughout these modules will leave you ready to take actionable steps that move your business forward.

In addition to events, I stay up-to-date on industry knowledge through books, blogs, podcasts, email lists, social media, etc. I enjoy following innovative voices and experts and am always learning something new. You can follow me on Instagram here for teacherpreneur tips!

Professional development not only enhances your expertise but can also reignite your passion. Whenever I’m feeling stuck, I try to learn something new.

Work Smarter, Not Harder

I know it sounds cliché, but you really can work smarter without working harder. It’s time to STOP juggling a million things at a time and instead implement strategies to maximize productivity. Taking these small steps will empower you to thrive across all areas of your life (without sacrificing quality!). By setting clear goals, implementing time management techniques, leveraging technology, delegating tasks, maintaining work-life balance, and committing to continuous learning, you can maximize your impact in both the classroom and your small business endeavors.

Our niche is uniquely challenging but immensely rewarding. It’s also more enjoyable when you have the right tools and strategies in place. If you’re feeling stuck, I can help!



Teacherpreneur Growth Strategies

Learn to increase reach and revenue with this series of mini-courses.

If you’re a teacher or tutor who wants to grow your educational resource store or tutoring business, these mini-courses are for you! The practical tips and examples throughout these marketing courses will leave you ready to take actionable steps that move your business forward. You’ll love this mix of marketing and tech strategies!

“Christi Fultz’s presentation on how to set up a successful homepage was chock full of great information and explained clearly how to increase traffic as well as boost sales. Fantastic!”

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